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Conference on social responsibility of media held in Bratislava

Posted By WINGS, Sunday, October 28, 2012
Updated: Thursday, January 24, 2013

Reposted from June 2012

The aim of the Social Responsibility of Media conference, organised by IPI, the Institute for Public Affairs (IVO) and the Slovak Donors’ Forum, was to discuss why the media is not more active in reporting on CSR activities, and explored why coverage tends to be vague.

According to Lucia Faltinová, Slovak Donors’ Forum, the conference also focused on the social responsibility of media enterprises, since they also operate as businesses. The forum released a document in 2007 that included standards defining covert forms of advertising—standards based on input from publishers and agreed upon by MF Media, Ringier, Sanoma and Trend, several large Slovak media firms.

Tags:  corporate philanthropy  Slovak Donor's Forum 

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